Best Business-to-Consumer (B2C) ERP Solution for Small and Medium Size Business Needs.
12 July, 2021 by
Best Business-to-Consumer (B2C) ERP Solution for Small and Medium Size Business Needs.
Ese Nikori

B2C ERP Solution for Small and Medium Size Business Needs
What is B2C?

B2C refers to specific business transactions in which customers receive goods and services directly from a business. These businesses include retail stores, hospitals, restaurants, and e-commerce platforms. 

With the competition in the business to the consumer sector, it is business suicide to use trial and error in managing your business.


You can only achieve success when you plan for it strategically. Ensuring success is what the Odoo business to customer (B2C) ERP does for your business. Odoo offers open-source business apps that cover all your business needs such as CRM, eCommerce, accounting, inventory, point of sale, project management, etc. You can request a demo here.  


The Odoo ERP system has evolved over the years in response to consumer wants. Until a few years ago, ERP software for Business to Consumer was unavailable. Now, Odoo ERP systems are customized to fit small, medium and large-scale businesses. Read: How to choose the best ERP system for your business in Nigeria. 

What B2C Erp Does for You


What is B2C ERP? It’s an acronym that stands for "Business to Consumer ERP." 

B2C ERP is the process of providing point-of-sale (POS) through the use of software and hardware. A B2C ERP system will allow you to track inventory and sales data for a retail store in a more optimized way than some manual methods. It also makes doing an inventory count much easier.


The B2C ERP system is one of the crucial systems used by many businesses today. The purpose of a B2C ERP application is to offer the most efficient support to every aspect of a company's sales, delivery and inventory management procedures.

Simply put, B2C ERP does the following for your business

  • Boost productivity

  • Save time

  • Enhance marketing capabilities

  • Improve customer service


Thanks to Odoo customizable ERP solution, finding the right solutions for your small or medium business has never been easier. These are some of the benefits available to Odoo users.

How To Get The Most Out of Your B2C ERP


You probably already know that B2C ERP software can help you reduce costs, track inventory more efficiently, increase flexibility and improve every aspect of your business. However, you might be surprised to learn that B2C ERP can help you meet your sales objectives and even create a better customer experience for your clients.

An ERP for small businesses is considered a more strategic solution than a basic accounting solution. 

The complex needs of a small to medium business make ERP perfect for this purpose as it allows you to track your inventory, labour and product costs from within a single program. Businesses of all sizes face the same challenges like dwindling gross profit margins, accounts receivables and ageing inventories. The Business to Consumer (B2C) ERP can help business professionals stay a step ahead of their competitors by surviving in the ever-changing economy.

The Benefit of Implementing a B2C ERP System

B2C ERP is one of the most demanding products extensively used by several companies daily. 

The main benefit of using B2C ERP is it simplifies and streamlines business processes and keeps track of all the things happening around you. It helps businesses reduce costs, enhance productivity and increase revenue through high-quality, flexible and adaptable features.

What Is the Best B2C ERP Solution?

Businesses use the Odoo ERP system for managing their business or streamlining their processes. 

Odoo is certified, scalable, and designed for small, medium and large business owners. Lots of companies have grown into big businesses on Odoo. Companies such as BCL construction, IoD Nigeria, Sparkles Microfinance bank have implemented Odoo. Click here to see more companies using Odoo ERP.


For small and medium-sized businesses, these solutions help in cutting down headcounts and administrative costs. They also ensure easy management of inventory and sales.


If your small business needs to manage its sales, inventory, or customer relationships, you need a modern enterprise-class software system. Odoo can help!


Click here to learn more about the Odoo customizable ERP solution.


Best Business-to-Consumer (B2C) ERP Solution for Small and Medium Size Business Needs.
Ese Nikori
12 July, 2021
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